
PEOPLE / THE FILM

PEOPLE. PLACES. PERSPECTIVES.
Life outside
the ordinary.

STYLE / STREET PERSPECTIVES

PEOPLE / THE FILM
THE LATEST

STYLE / THE APPAREL EDIT

DESIGN / FIND YOUR SILHOUETTE

CULTURE / FROM THE ARCHIVE
FROM STORY TO STREET
LØCI / BEHIND THE SCENES
From the street to the camera. Go behind the scenes of a LØCI lookbook.
Explore the Style EditCampaign archive / St Paul’s, 2022. Featured products may no longer be available.
PURPOSE IN THE DETAILS
Get closer to the textures and choices behind LØCI.
Explore our materials

Vegan is super trendy. Plant-based diets are in. There are loads of vegan choices on your typical restaurant menu and in the supermarkets – there are even restaurants serving only vegan food. There...
Read more
The Smart Choice Is Sustainable
Sustainability is the key when it comes to manufactured goods. When it comes to lifestyle choices, fashionistas are paying attention to sustainability. A wealth of sustainable materials are on tre...
Read more
The most sustainable outfit is the one already in your wardrobe. Upcycling is all about transforming by-products, waste materials, useless, or unwanted products into new materials or products of be...
Read more
What if you could look fantastic and didn’t have to worry about contributing to landfill? What if we could use innovation in renewable, recyclable, and biodegradable materials to make unquestionabl...
Read moreTHE PEOPLE WHO WEAR LØCI